Wednesday, January 4, 2012

Unit 1 | Research and Practice Plan | Proposal WHAT | HOW | WHY



l   Which key theme/issue/problem is at the centre of your proposal? How do you want to investigate it; state this as a question – WHAT

To begin with, the key issue at the centre of the proposal is the relationship between “the city rhythm” and “the visual-oriented”. In this kind of project, the city rhythm in the contemporary design, especially the guide system design, will be explored deeply.

Today, the world’s acceleration of the urbanization process, has an imperceptibly influence on the contemporary design. Fast-paced design, explicit orientation and artistic visual guidance have become the necessities of buildings, all structures and city public facilities required for functional design. These designs are extensions on account of conveying information in graphic design.
   
London, which as one of the core creative industries in the world, has temporal spirited very forward-looking in contemporary art and design. Meanwhile, its long historical and cultural background, destine to leave many things worthwhile remembering such as the historical parks & streets in the wave of city in this fast-paced process. Their visual guidance systems must be worth careful studying and re-designing.

At the beginning of the investigation, those excellent guide designs will be investigated. Such as art galleries, museums, art areas and so on. In addition, some western cities, such as London, Paris, Amsterdam, Rotterdam, etc. will also be visited and studied. In these cities to discover the rhythm of the city's design, will be in-depth analysis and reference.   


l   Consider the different kinds of media and techniques that can be taken within design practice to help solve this issue/problem/theme - provide evidence? – HOW

There are core three kinds of media and techniques that can be taken within design practice to help solve this issue. They are space on the display, paper maps and interactive media.

Fist of all, space on the display, is a sense of the traditional industrial functional display. It guides the design show a rhythm in the city the most essential applications. It addition to its visual appeal, but also has a strong rational guidance function. Secondly, paper maps is another media that audience can accept visual information conveniently and freely. The audience can always read this paper guides that feel the design of the city rhythm in the application. Furthermore, the appearance of interactive media can also be taken within design practice, such as the software of mobile phone. This kind of media is not only easier to convey information, but also more interesting. Meanwhile, this multiple technique is also the breakthrough and challenges of this final project.


l   Which part(s) of the map of graphic communication design does your research and practice plan relate to (fields of interest)? – HOW

No doubt, information design and functional design is the most relevant core in the research and practice plan. In this kind of design which relevant to the city rhythm, information design, performance in all aspects. For instance, one sign system in the city is to focus on "information integration" method, classify and integrate current status in the area at all levels with such progressive indicator system as navigation map, building number, building information, house number, posters management and other fields in the area. In addition, this information is indicative design also played a role in the function on the other hand. Therefore, the maps of graphic communication design are information design and functional design.


l   What are your main sources of research (articles, books, magazines, websites, exhibitions, events, experts, other case studies etc.)? List at least 4 and describe why they are useful to the research and practice plan? – WHY

The main sources of research are field trips, books, websites and related to the designer or teams. The reasons are as follows. Specifically, field trips allow the audience to establish an intuitive feel, while the participation of the audience can get timely and effective information. In a certain sense, it allows the audience to feel the rhythm of contemporary design in the city's influence. As a result, this resource is very important. Secondly, many classical case and analysis can be found in the book sources, it can optimize the information and get fastest into the theme which called city rhythm. Thirdly, informative website is an advantage. This resource can help investigators to go to any place in the world, including some inconvenient countries and regions. Finally, Access to some of the designers involved in this type of design or team is a good resource selection. They are doing to share the difficulties of this theme and achievements. A final point worth considering is sometimes standing on the shoulders of giants can more easily close to success.


l   What type of experiments would you begin with in response to your research and practice plan? (duration 2 weeks in Jan)

In two weeks, first of all, the concept of city rhythm will be delved into. Also, an artist or designer will be found related to the theme of design. In addition, a museum guides will be analyzed while the impact of changes in the city will be seen to get further study in the subject.
More specifically,
I  Research on the city rhythm
(i) Research Direction and Significance of the Real Streets of London
(ii) Analysis on Sign System of the Real Streets of London   
1. Summary of Sign System    
2. Function and Classification of Sign System
(iii) Primary Investigation of Information Integration, the way to integrate the information of the city rhythm.
1. Functions of Information Integration   
2. Method of Information Integration
3. Factors affect urban rhythm
4. Analyze and integrate these factors
   
II Research on visual guidance
(i) The Virtual re-design Streets of London Present Sign System.
(ii)  Research and exploration at earlier stage  
1. Selection and Application of Visual Horizon   
2. Font exclusive to the Virtual Streets of London   
3. Color Selection   
4. Analysis on Building Materials   

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